a vantage point on activist consumerism
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British supermarket Sainsbury’s will begin stocking Fair Trade Coffee produced in the Congo, according to a recent article on The Guardian website. Coffee smuggling between the DRC and Rwanda is responsible for a huge number of deaths each year: Most coffee from this part of DRC is smuggled across the lake to Rwanda at night. [...]
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Saturday is World Fair Trade Day 2009, and to celebrate we have some facts about the history of Fair Trade: Fair Trade certification first began in 1988. It was first called Max Havelaar, after a character in a nineteenth-century Dutch novel The first fair trade product was Mexican coffee that was sold in Denmark. There [...]
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According to Howard Schultz, CEO of Starbucks, the company are about to start “telling their story.” The cynics among you will argue that this is just another case of back-pedaling, when the corporate giant decides to announce “actually we’ve been into ethics all along.” However it’s hard to ignore the good press they get from [...]
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